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Management Tools for Companies

When it comes to running a business small or large, having the right tools for the job can make a huge difference in both your workday and your business performance. 

Today’s your lucky day. We’re sharing awesome tools that’ll transform your digital marketing skills.

In this article, We have rounded up the top digital tools that will help you embrace you productivity, automation, organization and performance.

We have rounded up the top digital tools for small businesses that will help them embrace

Let's start with website building

Website Building

1- Squarespace

An all-in-one website building solutions that make it super easy to create a stunning, professional-looking website for your business.

2- WordPress

Choose from thousands of free and premium themes to get your small business’ website or blog up and running in no time.

3- Wix

Drag-and-drop web building tool lets you choose from thousands of themes and customize individual pages.

Marketing Tools

1- HubSpot

Choose from CRM, sales, or full-fledged marketing software to help you automate your marketing process.

2- Hatchbuck

All-in-one small business marketing tool and CRM solution helps you plan, automate and monitor marketing activities.

3- InfusionSoft

Inclusive sales and marketing automation software that handles lead capture and conversion and some CRM tasks.

4- Marketo

End-to-end marketing automation covers everything from lead management and consumer marketing to email and customer base marketing.

Email Marketing

1- MailChimp 

Fully customizable email campaigns and automation that integrate seamlessly with ecommerce solutions like Shopify.

2- Campaign Monitor

Simple drag-and-drop function allows you to design unique and engaging email marketing campaigns.

3- Emma

Create results-oriented email campaigns and leverage insightful reporting to meet your goals faster.

4- AWeber

At the forefront of email automation, they offer powerful integrations with sites like PayPal and WordPress and boast A+ customer support.

5- Constant Contact

Customizable drag-and-drop templates, powerful automation, and real-time reporting make it easy to see success

Social Media Marketing

Good social media tools help you find more content to share. Use them to draft and schedule posts at the perfect time, besides measuring the effectiveness of your campaigns. What’s more, they give actionable insights you can use to improve your social presence.

1- Buffer

Create and schedule engaging social posts on all of the big social media sites — from Twitter and LinkedIn to Pinterest and Instagram.

2- TweetDeck 

Keep track of everything that’s happening on Twitter by creating searches and hashtags, and get alerts when new content is posted.

3- Hootsuite

The all-in-one social media scheduling, listening, and reporting tool helps you do more with your social presence.

4- Social Bakers

Socialbakers is a suite of tools for making decisions based on your followers’ data. You can measure your performance versus competitors, then use those insights to improve your content.

5- Agora Pulse

An easy tool to use social media management software that allows you to drive engagement and build authentic relationships on one platform.

Graphics Tools


Is a tool that helps companies design social media graphics that are perfectly optimized for each platform. Visage’s graphics templates make it easy to manage your brand’s style and tone.

2- Canva

Best of all, you don’t have to be a graphic designer to use Canva.Use it to jazz up your content so that more people like and share your posts. It lets you create stunning images for your campaigns. This means you can create an attention-grabbing featured photo in minutes.

3- Animoto

ANIMOTO is a tool that makes professional-quality videos for marketers on social media. As such, it’s great for creating viral or engaging content. It comes with storyboard templates and a drag-and-drop design that simple and easy to use.

Paid Advertising

1- AdWords

Create text-based searches, set your budget, and choose keywords to bid on to decide where your ads show up in Google searches.

2- Bing Ads

Advertise your small business in Bing search results, where you’ll get more value for your marketing dollar.

3- Outbrain

Help you content reach more eyeballs by creating pay-per-click campaigns and advertising on huge sites like People and CNN.

Content Marketing & SEO

1- Contently

A platform for all your content marketing needs from topic generation to execution by a huge network of talented freelancers.

2- Uberflip

Tailor your content to your customer’s journey and integrate your content platform with automation solutions like HubSpot and Marketo.

3- SumoMe

A web analytics tools to help you build email lists, optimize landing page conversion, and increase social shares.


A tool for small business marketers to simplify the complicated worlds of search marketing and online paid advertising.

Project Management

1- Trello 

Create team boards with individual or project-based lists and cards with a deadline for every step of the way.

2- Basecamp

A productivity app taken to the team level includes messaging, to-do lists, and document & file sharing.


Projects are easy to track from beginning to end with clear-cut responsibilities and next steps outlined.

4- Teamwork

Easily keep track of every team project in one place and collaborate with messaging and file sharing.

Customer Service & Helpdesk

1- HelpScout

Manage email at scale with features designed to maintain an organized team and happy customers.

2- Groove

Collaborate across your team on everything from emails to social media posts to phone calls all with one system.

3- Zendesk

Almost like a CRM for support, you get a help desk solution, self-service tool, and insightful data on engagement.

Robust, out-of-the-box support with self-service options and easy scalability as your team grows.

Entrepreneurial Growth

Talk to a variety of experts with experience in every aspect of starting and growing a business.


Choose from a huge bank of professional courses online and complete them at your own pace.

3- Udemy

Take courses on all types of topics, from learning Java coding to leveraging Microsoft Excel, to help you become more effective.

4- Grasshopper Academy

Learn everything you need to know about starting, running, and marketing your business with advice from experts and successful entrepreneurs.

Of course not every tool is meant for every business. But you can take your pick based on your company goals by identifying your problem areas and speaking to your employees to know what would help them perform better

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